Are you struggling to grow your email list, fast? Would you like to convert over 10% of your website traffic into email leads every month? In the next 2 minutes I’m going to show you a popup that Hemper, one of Sumo’s small eCommerce customers is using to convert 11.84% of people who visit their […]

“The action is in the juice” are the first words you see when you read the story of Huckberry founders, Andy Forch and Richard Greiner. Six short years ago, Andy and Rich sat freezing their butts off on a rickety chairlift on the backside of Squaw Valley, California when they finally decided to go for […]

There are so many ways you can go about increasing your ecommerce traffic. But we don’t just want to help you increase your traffic for the sake of it… We want to ensure you’re getting the right traffic: People who are interested in your niche People who would like to join your mailing list People […]

Over 3 million ecommerce stores are built on WooCommerce, WordPress’ biggest ecommerce plugin. 2,241,106 websites to be exact, vs Shopify’s 369,625.[*] That’s far more than any other single platform (yes, including Shopify, even despite its massive growth). So I asked some of Sumo’s most successful ecommerce customers, scoured the internet, and creeped checked on the biggest […]

Lindsay McCormick is the hardest working ecommerce business woman I’ve ever met. She’s working a full-time 9am-6pm job as a TV Producer for HGTV while starting her own ecommerce business from 7pm-3am called Bite Toothpaste Bits. Usually, I never write about ecommerce businesses just starting out, because they rarely ever make it. But Lindsay has […]

Over 1,000,000 businesses use Shopify to run their online stores. It’s clear to see why, as Shopify makes it simple to launch an online store — helping to automate sales, shipping, and even marketing activities. Like the WordPress Plugin Directory, the Shopify App Store is filled with amazing apps to extend your ecommerce store's functionality […]

Visual storytelling marketing: Captures (and keeps) your audience’s attention Ensures your messages resonate with them Helps your brand connect on a deeper level. But you can’t just dump a few stock photos into your social posts and articles each month.  In this guide, I’ll show you what to do and what not to do with visual […]

Dollar Shave Club, HelloFlo, Poo-Pourri – there’s no shortage of YouTube video success stories. But one run-away success won’t turn you into the next Casey Neistat. So, what can you do? I’m going to walk you through the 18 tips you can use right now to grow your YouTube channel. You know, so you can […]

Quiz time!  What’s the difference between this site:  And this one?  Besides that one sells like gelato on a hot summer day and the other sells probably about as well as bibles at a rave. They’re both scheduling SAAS businesses. They’re both helping their customers overcome the same challenges. They both are reaching similar demographics.  […]

Do you remember how badly you wanted to press all the buttons you came across as a kid? Getting in an elevator was so exciting because you could press buttons and something would happen.  Our affinity for button-pushing didn’t go anywhere (though we now have more social awareness and self control about it). That’s why call […]