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Email Marketing

21 Business Email Examples (+Templates) You Can Copy And Paste

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For years, people have been talking about how email marketing will die. But it has only gotten stronger! The number of people who use email will surpass 4 billion by the end of the year.[*] It should be an important part of your marketing if it isn’t already. In this post, I have created 21 […]

Screenshot number of e-mail users worldwide from 2017-2023

34 Cold Email Subject Lines to Hack Your Outreach Game (Templates + Open Rates)

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Want to see the subject lines pro marketers use? I got into the trenches and reached out to over a hundred SaaS founders, agency owners, and marketing/sales consultants (like Sujan Patel of Mailshake and Justin Brooke of Adskills) who are killing it with their businesses to put my own cold email game to the test. […]

screenshot of best cold email subject line

Everything You Need To Build and Launch A Coming Soon Page

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When men’s grooming brand Harry’s launched its first product, it had already built an email list of nearly 100,000 people. What’s more, they built this list in just ONE week![*] Want to replicate this success? In this post, we’ll share some great coming soon page examples, as well as some tips and tools for creating […]

Coming Soon Page: Screenshot of Harry's coming soon page

The Best Paid And Free Autoresponder (How To Pick Yours In 15 Minutes)

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Want to find a free autoresponder that brings you great returns in your business? Look no further!  In this post, I will show you 12 email autoresponder tools that make it easy to grow an email list and save you a huge chunk of time.  These tool descriptions are paired with original, useful reviews we […]

Email Autoresponder Tools: Autopilot

Follow-Up Emails: Everything You Need To Get a Reply

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Dean, the Head of Content at Sumo, wouldn’t be here if not for his follow-up emails. Here’s what Noah replied after a series of back-and-forth emails (and weeks of follow-up). If you’re not following up on your emails, you’re missing out on huge opportunities. It’s easy to make up excuses about why you shouldn’t follow […]

Follow-Up Email: Screenshot of email from Noah to Dean Yeong

B2B Email Marketing: The Only Guide You’ll Ever Need

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B2B email marketing is one of the best ways to grow your business’s income without spending money on ads or other pay-per-click marketing methods. It also happens to be one of the highest ROI marketing channels you can invest in. Today, I share our exact B2B email marketing process, plus five examples to inspire your […]

B2B Email Marketing: Screenshot of Google Forms

8 Proven Email Blast Templates For Nearly Any Situation

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Email blasts are responsible for over 22,000 sessions on the Sumo blog every month. How’s it done? Using very simple email blast templates. In today’s article, we share eight proven email blast templates you can use for nearly any situation. Enjoy! %(tableofcontents) Email Blast Template #1: The Content Share Email [One sentence that grabs the […]

Screenshot of sessions on Sumo blog every month

Back-In-Stock Email: How To Win Customers Away From Competitors

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What if I told you your email can get you $1,888.39 of revenue in just 72 hours? I’m not pulling your leg. In fact, this is the exact amount Bare Performance Nutrition (BPN) got from its campaign: Open rate Click rate Sales conversion rate Revenue (in 72 hours) 13.0% 0.6% 15.7% $1,888.39 Want to get […]

Screenshot of the 3 stages of back in stock email campaign

How Email Workflows Can Grow Your Business [Guide + Examples]

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Email workflows are a marketer's secret weapon. They can help you: Convert free trialers into loyal customers. Turn subscribers into avid readers (and advocates). Solve user problems, without them needing to contact support. And much more…  Workflows will not only help boost your bottom line, they can help you save a ton of precious time.  […]

Screenshot of email from Buffer

How To Create A Product Launch Email Campaign (With 10 Examples)

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Want to launch a new product and make thousands in sales immediately? Here’s the result Bare Performance Nutrition (BPN) got from one of their product launch emails introducing a new flavor for their whey protein powder: Sent Opens Clicks Orders Revenue 37,319 5,080 399 52 $2,518.42 Today, I will use real-life examples to show you […]

Screenshot of the 3 stages of a product launch email campaign