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*Crickets* Yet another prospect has ignored your LinkedIn message. Why is it so hard to convert them to a paid client? Never again! In this guide, I’ll show you how to write a message that builds lasting relationships and closes deals like gangbusters: %(tableofcontents) Let’s dive in and turn you into a LinkedIn powerhouse. LinkedIn Message […]

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Since social media channels like Facebook and Instagram are always changing, social media strategies need to constantly evolve too. Sometimes the best way to improve your social media marketing is to look at the bigger picture. This is where a social media audit comes in. A social media audit allows you to measure your strategy […]

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Boring. Unoriginal. Embarrassing. Do these words pop up in your head when you write your copy? Now’s the time to put an end to it. In this blog post, you’ll discover how to write brilliant copy that SELLS from these 21 real-life copywriting examples. These copywriting examples are paired with specific results — I reached […]

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The homepage is the most important page on your website. It’s where most of your traffic will land, and where new visitors will form their first impressions of your business. And first impressions are everything. To help you create excellent experiences for EVERY new visitor to your site, we’ve pulled together 16 of the BEST […]

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Email marketing only works if people open your emails. So how do you make them do that? And once they’ve opened it, how do you convince them to click through? To help you, I reached out to the genius behind Email Copy Guru, Jay White, and asked him to deconstruct one of his best-performing emails, […]

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Want to attract your best customers? Of course you do, that’s the DREAM. I’ve put together a list of 99 marketing channels with their best use cases — each of these channels is sorted into specific categories for easier reference. %(tableofcontents) Brace yourself; this is a giant list. Let’s go! Marketing Channels #1: Email 1. […]

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Your positioning statement might be some of the most powerful sentences you ever write. A bold claim, right? Well… Your positioning statement will dictate how your business approaches sales, growth, marketing, and even how you build the product(s) or service(s) you offer customers. Whenever a customer interacts with your brand — whether it’s on your […]

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You’ve typed… deleted… and typed again. No matter how many opening lines you've written, they all stink bad. So bad, in fact, that you’re certain the recipient will roll their eyes and delete your email in a heartbeat. Want to learn how to start an email that impresses anyone? Here are 10 great opening lines […]

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When I was 24, I realized the 9-to-5 life wasn’t for me. I saw a tweet about a freelance social media marketing role, applied, and jumped headfirst into the world of freelance marketing. Within about 12 months, I was making nearly double what I’d earned in my full-time job. It was one of the best […]

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Let’s face it. Things haven’t been easy. The truth is, no one knows exactly when or how tough times like this will hit. We all had plans for the coming months, but no one could have completely planned for the COVID-19 outbreak. Anyhow, the show must go on. With almost everyone stuck at home, moving […]